Wow! I can’t believe we have already made it to our 5th member of S.W.V. I’m super excited about that! 🙂 I’m even more excited about introducing this young, beautiful, driven Queen to you all. It was an absolute honor to interview her and learn so much more about the person behind her business and you will see why once you take a look.
Every please meet another Sister With Vision….Amber Williams of “Le Rouge Cuisine.”
My full name is Amber Williams. I am 26 years old, born and raised in Dallas, Texas. I am a 2011 Graduate of Grambling State University with a Bachelors of Science in Business Management. I am a hugely active person. I cheered from the 4th grade to all 4 years at Grambling state on the collegiate level, I love dance, music is a great passion of mine and basically anything pertaining to the arts, but of course, my first love is cooking.
Now tell me a little bit about your business. How did it start? Where did the vision come from?
Although I was born and raised in the metroplex, where my father is from, my mother is from Baton Rouge, LA and we have huge roots in southern Louisiana and Mississippi. On each side of the family, our common connection was the kitchen and From Grandma and Papa, to aunts, uncles and cousins, everyone had their specialty and when we joined together, everyone had their spot in the kitchen and/or grill and magic would happen. So being in the kitchen is huge pass time for me and it’s always where I feel at ease. With this love, I began making small dessert bites, cakes, brownies, etc in college and selling them. From then, people started to order more, then I began studying the art of decorating cakes and practicing on my own and my passion grew. As time went on, I knew that serving people was what I wanted to do and I set my eyes upon going to culinary school after obtaining my Bachelors. Well as God ahead other plans for me, I did not attend culinary school but I did not let that stop my journey. I continued to work at my craft and practice, using my friends as guinea pigs and finally I just wrote down a few business names and prayed over them and one stuck out-this is how Le Rouge Cuisine Food Company is born. ‘Le Rouge Cuisine’ simply translates to “The Red Kitchen” in French, which culminates my Créole roots. Red is the color of passion, power and zeal and with the kitchen being My Domain, it just stuck.
Have you reached out into the community? If so, what have you done?
There are so many places I want Le Rouge Cuisine to go, but it has to start at home first. Currently, I assist my culinary ministry at my church and I help feed our Pastor and staff for meetings and special events, while also preparing food for our Seniors and the men and women enrolled in our Adult Rehabilitation program. But there is so much more to come.
What advice would you give a young Queen trying to start their own business?
Just 2 weeks prior I made the daunting decision to leave corporate America and take on my catering company full time. No, the stars didn’t align up, No, I didn’t have a large sum of money stored up, nor did I have a calendar of clients lined up as well-it was all God. To the Young Queen with a vision, faith, support and vision will be your greatest tools. You must always Keep God first for He should be leading you along the way. This walk is a hard one, so make sure you have at least 1 person, if not more, you can keep in your corner ands honest, good support-you’ll need it. And stay true to your vision, that’s one thing that no one can take away from you. Believe in your vision, invest in it and be the best boss you can be.
How important do you think it is for us as blacks to support other black owned businesses?
Now, more than ever, the Black dollar is so powerful yet so undervalued. In the DFW metroplex alone, they are projecting thousands of people to move here every year and the Black business community is steadily growing. One of my main focuses is Networking. I think it is so important to link together with like-minded driven people in your realm to promote unity, support and mutual promotions for all. I think once we support ourselves and each other, our voice can be heard, our businesses can thrive and society will take us seriously and we can be in a positive, thriving light.
How does a person find you and connect with you via social media for questions regarding your business?
Currently, you can find Le Rouge Cuisine on Instagram at @Lerougecuisine and all inquires or questions can be sent to me via email at Lerougecuisine@yahoo.com. My Facebook is being worked on and website will come shortly thereafter. I am currently working on a blog as well entitled “FOODIES UNITE”. It will include How-To instructional for easy recipes, Tips & Tricks on easy cooking shortcuts, and I will be highlighting the hottest, restaurants and eateries known specifically to Dallas.
Le Rouge Cuisine services include, but are not limited to:
Wedding cakes and dessert table
Corporate and special event catering
Private chef services
Private or group Cooking fundamental lessons
Meal prep services and more